RUJIA’s timeless style brings a taste of elegance to enchanting escapes, whether in soft earthy tones or understated brighter hues.
RUJIA is the pure definition of practicality due to it being compact, quick to dry, lightweight, generousy-sized and sand-resistant. Roll it up, throw it in your beach bag or around your shoulders, use it as a beach-mat, sarong, cover-up, and just about everything else in-between.
It’s hand-knotted fringe tassels and loose-edged trims give it a rustic edge, making it the ideal style companion for your laid-back summer days by the sea or afternoons strolling around the city.
Produced by local weavers in Greece, each Rujia towel is made of both high-quality cotton and TENCEL® fibres.
Softer than silk, cooler than linen, and 50% more absorbent than cotton, the magical properties of TENCEL® fibre make it impressively hard-wearing, allowing each towel to remain sumptuously supple after repeated washings.
TENCEL® fibres also significantly reduce bacterial growth, making the towel resistant to mold and unpleasant smells, leaving you free to explore even the remotest of terrains.